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Spicy Virgin is a cold-pressed Italian extra virgin olive oil cold-infused with sun-dried Calabrian peperoncino. Bold heat, real flavor, and the kind of finish that makes customers put it on everything.
Made in Umbria from 100% Italian olives, Spicy Virgin is designed for the table, not the stove. It's a drizzling oil, something customers reach for after the cook, not during it. That positioning creates a new usage occasion in your store: incremental to the cooking oils your customers already buy, and distinctive enough to drive gifting, impulse purchase, and repeat visits.
Product Details:
- Cold-pressed extra virgin olive oil cold-infused with Calabrian peperoncino
- 100% Italian olives, made in Umbria
- Harvest: October 2024
- Bold, spicy flavor with balanced heat — not just fire, actual flavor
- Format: 250ml recyclable tin bottle — shelf-ready, no additional packaging needed
- MSRP: $17.99 | Ships 6 per case
- Best for: specialty food, gourmet retail, hot sauce adjacency, Italian food sets, gifting, condiment sections
Why it sells:
- Spicy condiments are one of the fastest growing specialty food segments, Spicy Virgin lives at that intersection.
- Table-use positioning drives frequency and repeat purchase
- Distinctive tin packaging with bold Calabrian branding drives impulse purchase
- Natural cross-merchandising with pizza, pasta, charcuterie, and cheese programs
- Strong gifting SKU — accessible price point with premium Italian provenance
Spicy Virgin – Calabrian Chili Drizzling Olive Oil
$17.99